Aviva's Home Insurance Premium Breakdown
This price breakdown is for a new customer, throughout the lifetime of the policy. They expect the premium to be split as follows:
74% is used for Claim costs. This is the amount they pay out in claims.
13% is used for operating and marketing costs. This includes contact centres and online support.
11% is Insurance Premium Tax.
2% is the profit which is made by the company.
Aviva's Claim Payments Breakdown
35% - Water leaks
17% - Theft
14% - Fire
13% - Accidental Damage
6% - Storm
6% - Flood
3% - Subsidence
1% - Freeze/frozen pipes
5% - Other